Terry Coates – Present
President, 10/10ths Development
Since 2011
10/10ths Development, through the website disc training hub, offers training and development services built around assessments. 10/10ths Development is a Wiley Authorized Partner for Everything DiSC® and The Five Behaviors® assessments.
Terry leverages his extensive sales training background as a curriculum developer in the automotive space.
Founder, Terminal Velocity Films
Since 2017
Terminal Velocity Films, was founded in the summer of 2017 when Terry and his son Jackson entered a 24-hour film race. Terry doesn’t represent “Go big, or go home”, but prefers “Go very big or don’t bother leaving home”. As a result, the film spawned a company with a logo, website, Twitter (at the time) account… you get the idea. Today, Terminal Velocity Films has completed four short films, competes in some 48 Hour Film Projects, eyes the occasional bigger project, and has a merch store.
Terry Coates – Past
Pro Driver, Presenter, Facilitator, Host; Rhinoboy Motorsports
19?? to 2011
There is some overlap in the two lives of Rhinoboy Motorsports, as Terry was working various automotive events as a driver, presenter or consumer host. In 2002, Terry was downsized from his “real” job as a computer programmer. In the wake of the Y2K craziness, programming jobs were generally unavailable as most companies had an excess of staff.
Terry turned to automotive events full-time in 2003, eventually working his way up from driver to presenter. From there he was enlisted as a sales trainer, eventually becoming a tier 1 supplier to Honda and BMW.
That work was 100% travel and when the COVID-19 pandemic hit in March of 2020, it came to a screeching halt. Terry did some virtual instructor-led training, but eventually transitioned to modifying curriculum and building out 10/10ths Development. He never returned to the road.
(part 2)
Race Car Driver, Rhinoboy Motorsports
1990 to 1997
Rhinoboy Motorsports had two lives. The first one started In 1992,when Terry switched from PRO Rally to Road Racing. The Rabbit was eventually sold and replaced with a VW Golf 16V GTI. He ran this in SCCA Regional races with some success, not including a big crash in 1990 at Indinapolis Raceway Park.
As soon as he could, he moved to SCCA National races, campaigning a 1992 Nissan Sentra SE-R, a 1993 Toyota MR2, a 1995 BMW M3 and finally a 1993 VW Corrado VR6. Terry’s successes are documented at rhinoboy.com. Those pages ceased to be updated toward the end and don’t cover his final racing season in a SKUSA Formula 80 shifter kart.
(part 1)
Programmer; Coates Informatics, BWC Systems & IVANS
1987 to 2002
Coates Informatics was the name Terry settled on for his sole proprietorship. He offered programming services in dBASE (mostly to BWC Systems), networking, and general computer-related services.
Terry joined BWC Systems as an employee at one point, returned to operating as an independent entity, but was finally taken on as an employee when IVAN (Insurance Value-Added Networking Services) acquired BWC Systems. At that time, Terry relocated to the Cincinnati area.
Coates Informatics was a real company, complete with a vendor’s license, but an actual logo was not created.
Rally Car Driver, Series 3 Racing
1986 to 1989
In 1985, the (SCCA) PRO Rally series operated out of Terry’s home town of Chillicothe, Ohio. Terry and some coworkers stumbled on the parc ferme on a Friday in the downtown area. That night Terry and friends headed to the woods to watch this spectacle. Less than 6 months later, Terry entered his first race with co-driver Joe Corbin and crew chief Bobby Newman.
As a 20-something, the budget wasn’t there to build a competitive car, but the trio did what they could with their 1981 Rabbit. In the last year or two of the PRO Rally phase, the team disbanded and Terry ran a few more events with Rob Jones as his co-driver. Terry would race with (against) Rob after switching to road racing in 1992.
The name, “Series 3” was used as the team name because the custom instrument panel in the car was largely constructed from the outside panels of a retired IBM IBM System/3 computer. Terry misheard or misremembered the computer as “Series 3”. Probably for the best from a trademark standpoint.
There was a logo for this racing team, but it’s either on a 3.5″ diskette or lost entirely. There is an old t-shirt in storage somewhere with the logo on it. A picture will be posted if it’s ever discovered.
Salesperson, Chillicothe Computer Store
Programmer, Chillicothe Data Services
1983 to 1987
During his first year of college, Terry became very interested in the nascent personal computer industry. Through a classmate, he was recruited to work part-time at the Chillicothe Computer Store. Personal Computers (think, Apple //e) was a low-margin game and bigger stores in bigger cities made the store unprofitable. What was profitable were services, so when the store closed, Chillicothe Data Services was born from the remnants.
Terry left to return to college full-time, but his existing relationship with BWC Systems led to his next venture: Coates Informatics.
Since both of these entities no longer exist, the logos are unavailable.
The Chillicothe Computer Store was a division of the Chillicothe Telephone Company. When it closed down, most employees became part of Chillicothe Data Services, also part of the phone company. The local phone company later became Horizon.
Firefighter, Scioto Township Volunteer Fire Department
1985 to 1986
In early 1985, Terry was trained as a volunteer firefighter. Of course, he went “big” and bought a lot of gear. Lots of hours were spent responding to the station after being awakened in the middle of the night by the trysty Plectron radio. Most were false alarms, whiich meant returning to the station to wash the truck.
Terry quit the fire department after becoming involved in rally racing. He didn’t feel able to keep up with the training, which could make him a liability during an actual fire.
“Sound Guy”, Enforcer rock band
Early 1980s
Being a DJ meant being recruited by some high school friends to run sound for the rock band. This was fun, but it went about as far as most rock bands do. We played Battle of the Bands at the Ross County Fair and the now-defunct Alrosa Villa in Columbus. We also played at The Factory in Marion, the Chillicothe bowling alley, and a few other places.
We had a logo for the band, made by Shelly Travis, a classmate of Terry’s (and 7th-grade girlfriend). Still trying to find that…
The logo was created by Shelly Travis, a classmate in High School. This was before the personal computer or scanners existed, so it’s unlikely any copies remain.
Disc Jockey, WBEX, WKKJ, and WXIZ Radio Stations
1981 to 198?
Starting as a DJ while a Junior in High School, Terry worked the weekend shift on WBEX, an AM radio station in his hometown. Now a talk radio station, at the time this station followed the “Adult Contemporary” format.
He sometimes filled in on the FM station, 93.3, which was called WBEX-FM until the mid-80s when it became WKKJ, “Kickin’ Country”. Today, WKKJ is 94.3, which had been a soft rock station… no idea what happened there.
After High School, Terry moved to WXIZ, a rock station in Waverly. He became the music director before leaving to focus on… other stuff on this page.
WBEX
1490 AM – Adult Contemporary
93.3 FM – Country
WXIZ
100.9 FM – Rock Station
(the period-correct logos are lost to history)
Other Websites
Ohio’s Millennium Grove of Historic Trees
Est 2017
As an early experiment in video, Terry filmed his father discussing the trees that make up Ohio’s Grove of Historic Trees
Visit the website: Ohio’s Millennium Grove of Historic Trees
Jackson Coates
Est. 20??
Another early video effort, though this one mainly on the iPhone, Terry filmed many of his son’s High School Cross Country and Track races.
Eat, Move, Sleep, Life
Est. 20??
This site was never really kept up to date, but the purpose was to blog about health and a data-driven life. While Terry and his wife still live by most of these principles today, the site does not receive regular content updates.
But, recipes are timeless, so all of those are still there!
